21 Cheap SEO Tools to Increase Your Website’s Traffic (2024)

list of the best cheap SEO tools

By Ecombridges    •   Updated December 31, 2023

If you're looking for ways to improve your website's traffic without spending much money, you're in luck. In this article, we'll explore 21 effective and cheap SEO tools that can help you boost your website's traffic without breaking the bank.

These SEO tools will cover all your SEO needs, from keyword research and backlink analysis to technical SEO and content marketing.

I prefer to use Ahrefs or Semrush as they are the most powerful SEO tools. Still, I understand that not everybody can afford them.

So, if you don't have time to read, here are my top picks of the best cheap SEO tools you can use to increase your website's traffic:

What are the best cheap SEO tools?

Let's review some of the cheapest SEO tools available. There are many affordable SEO tools; some are even free to use.

By incorporating these SEO tools into your website's optimization strategy, you can gain valuable insights into improving your site's technical SEO, content, and user experience, which can help boost your organic search rankings and drive more traffic to your site.

1 – SE Ranking

SE Ranking audit tool

SE Ranking is an all-in-one SEO tool that offers a comprehensive suite of features, including keyword research, site audit, backlink monitoring, rank tracking, and competitor analysis.

SE Ranking is an affordable SEO tool, starting at just $49/month for the Essential plan. You can get an extra 20% off if you pay annually!

Key Features

SE Ranking, a cheap SEO tool, offers a wide range of features to help you improve your website's search engine rankings:

  • Keyword Rank Tracker
  • On-Page SEO Checker
  • Website Audit
  • Competitor Analysis Tool
  • Backlink Checker

The tool's Keyword Rank Tracker lets you track your website's ranking position for any specific keywords on Google, Bing, Yahoo, and other search engines.

Its Keyword Research feature allows you to find the best keywords to target for your website.

The Backlink Checker and Backlink Monitor features let you analyze your website's backlink profile and monitor new backlinks.

SE Ranking's Competitive Research feature helps you analyze your competitors' SEO strategies and find new opportunities to improve your website's search engine rankings.

The tool's Website Audit and On-page SEO Checker features allow you to identify and fix technical and on-page SEO issues on your website. Additionally, you can use the SEO tool to monitor any changes made to your website's pages and analyze the SEO potential of your website.

Finally, SE Ranking offers a report builder, a white-label solution, and a lead generator, as well as Social Media Analytics, Keyword Grouper, Search Volume Checker, Index Status Checker, and Traffic Analysis features to help you create a complete marketing plan for your website.

SE Ranking Pros and Cons


  • Affordable: you only pay $39.20/month if you pay annually for the Essential plan.
  • Comprehensive suite of features: SE Ranking has all the features you need to improve your website's SEO.
  • Easy-to-use dashboard: the tool's dashboard is easy to use and understand.


  • No free trial: SE Ranking does not offer a free trial.

2 – SEO PowerSuite

Are you ready to revolutionize your business? SEO PowerSuite is a powerful SEO toolkit. Over 2 million users have already transformed their businesses with SEO Powersuite.

Microsoft, Amazon, Toshiba, IBM, Siemens and HP are some of their customers.

Key Features

SEO PowerSuite is the ultimate solution for all your SEO needs – from keyword research to website optimization, backlink analysis, and link building. With its comprehensive range of features, it has everything you need to get ahead in search engine rankings.

This powerful SEO tool includes 4 main tools and various features:

  • Rank Tracker,
  • WebSite Auditor,
  • SEO SpyGlass,
  • LinkAssistant


  • SERP tracking/analysis
  • Local rank tracker
  • YouTube rank tracker
  • Google Rank Tracker


  • Keyword research tools
  • Keyword difficulty checker
  • Keyword gap finder


  • Backlink analysis
  • Backlink history
  • Toxic backlink removal
  • Link prospecting

Technical SEO:

  • Site audit: conduct SEO audits and improve your website's performance.
  • Page speed checker
  • Site structure visualizator


  • SEO content optimizer
  • TF-IDF checker

More features:

  • Competition research
  • SEO reports


Free Version

SEO PowerSuite offers a free version with a variety of features. With the free version, you can access four tools: Rank Tracker, WebSite Auditor, SEO SpyGlass, and LinkAssistant.

It provides unlimited keywords to track, site crawling and auditing up to 500 URLs, in-app content optimization, and backlink tracking and link auditing for up to 1,100 links. In addition, you can use the Link prospecting and outreach feature to find up to 1,000 prospects.

This free version provides a great opportunity to use powerful tools without spending a dime. It's an excellent choice if you're looking for a free SEO tool to help improve your website's search engine rankings.


For $299/year, the professional plan of SEO PowerSuite unlocks unlimited usage and advanced features, such as saved projects, a dedicated query processing system, scheduled SEO tasks, and printed reports with watermarks.

They also have an Enterprise plan at $499/year with advanced features for large corporations and agencies.

SEO PowerSuite Pros and Cons


  • Cost-effective.
  • Easy to use.
  • Comprehensive features for advanced SEO tasks.


  • It is a software you must download to your laptop and is billed annually.

3 – Mangools KW Finder

Mangools KWFinder

Mangools KW Finder is a popular keyword research tool that provides keyword suggestions, search volume data, and other essential metrics.

The tool is easy to use and starts at just $29.90/month for the Basic plan. They have been active since 2014 and offer great value for money.

Key Features

  • KWFinder: Keyword Research
  • SERPChecker: SERP Analysis
  • SERPWatcher: Rank Tracking
  • LinkMiner: Backlink Analysis
  • SiteProfiler: SEO metrics & Insights

Mangools Pricing

Mangools offers 3 plans, and you can save about 35% if you pay annually instead of monthly:

  • Basic ($29.90/mo if paid annually): 100 keyword lookups per 24h, 200 keyword suggestions per search, and 200 keywords for each import.
  • Premium ($44.90/mo): 500 keyword lookups per 24h, unlimited keyword suggestions per search, and 700 keywords per import.
  • Agency ($89.90/mo): 1200 keyword lookups, unlimited keyword suggestions, 700 keywords per import.

With a 10-day free trial and no credit card required, you have nothing to lose by trying it.

Sign up now and unlock the full potential of your website's search engine rankings.

Try Mangools KW Finder

4 – Screaming Frog SEO Spider


Free version, Paid plan at $259/year

Screaming Frog SEO Spider is a comprehensive website crawler and SEO site checker tool that comes in both free and paid versions, helping you improve onsite SEO by auditing technical SEO issues.

Furthermore, using this tool, you can generate XML sitemaps, crawl JavaScript-run websites, and observe the website structure in beautiful visual maps.

With SEO Spider, you can perform a comprehensive website analysis, identify technical SEO issues, and find ways to improve your website's onsite SEO.

The tool's user-friendly interface and ability to generate XML sitemaps make it an essential SEO tool for any SEO professional looking to enhance their website's search engine ranking.

The premium version of SEO Spider offers various features, such as identifying duplicate content, generating custom robots.txt files, and detecting spelling and grammar errors, in addition to Google Analytics integration and Google SearchConsole.

Key Features

The SEO Spider tool makes it easy to crawl a website and identify issues like broken links, redirects, duplicate content, page titles and meta descriptions, and low-content pages.

It can also give you detailed information on URL blocking, canonicals, and site architecture, including internal linking and URL structure.

You can even extract data from HTML and create XML Sitemaps and Image XML Sitemaps with the tool.

The SEO Spider tool can integrate with Google Analytics, Search Console, and PageSpeed Insights APIs, giving you access to user and performance data for all URLs in a crawl.

With interactive diagrams, you can visualize site architecture. The tool even supports scheduling crawls to run at chosen intervals and automates crawl data export.


They offer a Free plan with essential features and a Paid version without limitations. The paid plan costs $259/year, making it an affordable choice for businesses or individuals seeking to perform their SEO audits efficiently.

5 – Keyword Everywhere

Keyword Everywhere is a browser add-on for Chrome and Firefox that provides search volume and CPC data for keywords.

Utilize this tool to uncover high-value keywords and increase your organic search traffic. The tool offers a variety of pricing plans, starting at just $10 for 100,000 credits.

6 – Rank Math

Rank Math

Rank Math is a premium SEO plugin for WordPress that simplifies the process of optimizing your website and improving its search engine rankings.

Rank Math is the most popular WordPress SEO plugin, used by over 1.7 million people.

Rank Math offers an incredible selection of features that can enhance your search engine's presence, such as keyword optimization, SEO analysis, an XML sitemap generator, and link-building tools.

With these effective capabilities, you'll be well on your way to significantly improving visibility and traffic!

Here are some main benefits of Rank Math:

  • Use it on unlimited personal websites or hundreds of client websites.
  • Free Content AI Credits: optimize your articles for SEO with the help of artificial intelligence.
  • Track Keywords
  • Powerful Schema Generator
  • FREE SEO Course
  • 24/7 Support

Rank Math Pricing

  • Pro ($59/year): use it on unlimited personal websites.
  • Business ($199/year): for client websites.
  • Agency ($499/year): for even more client websites.

7 – Conductor

Unlock the full potential of SEO with a comprehensive enterprise tool and its convenient, free Chrome extension. As you visit websites, the Conductor extension will grant you quick access to relevant marketing insights to help you make informed decisions in no time!

This alternative SEO tool helps boost organic marketing results for enterprise SEO, Content, and Web teams.


  • Keyword Research: Harness the power of a 20+ billion keyword index to discover what your customers are searching for and how they interact on social media. Keep one step ahead of your competitors with a detailed analysis of their strategies.
  • Create winning content: Receive AI recommendations for building high-performing content at scale. Seamlessly brief your content team with integrations with task managers like Asana, Trello, and Jira.
  • Optimize site health: Maximize your website's organic visibility with world-class technical site auditing. Run A/B tests and modify any page with push-button changes that instantly go live.
  • Track keyword rankings: Remain at the forefront of your digital presence with unlimited keyword rank tracking across many global search engine locations and device combinations.
  • Measure performance and share: Check your website's performance and see if people like your content. You can also see how your team's work is helping your website. These tools can also help you make reports that are easy to read and understand.

Overall, this tool provides a comprehensive suite of SEO tools that can help you boost your website's rankings in Google search results without breaking the bank.

With affordable pricing and a range of features to optimize your site's health, content, and performance, it's an excellent resource for digital marketers and SEO professionals.

8 – Moz Link Explorer

Moz Link Explorer is one of the best free tools for analyzing backlinks to your website. It lets you see all the links pointing to your site and provides valuable metrics like domain authority, page authority, and anchor text.

You can use this information to identify high-quality backlinks that drive traffic to your site and spammy backlinks that may harm your search engine rankings.

Moz Link Explorer also provides valuable data on your competitors' link-building strategies, which you can use in your SEO analysis to inform your link-building efforts.

9 – Serpstat

Serpstat is an all-in-one SEO platform that offers a suite of tools for keyword research, rank tracking, backlink analysis, and more.

They are trusted by Shopify, Samsung, Philips, Deloitte, and more.

By offering insights into search volumes, related keywords, and keyword difficulty metrics, it empowers you to find low-competition keywords that will enable your content to stand out.

Utilizing Serpstat's site audit tool, you can quickly pinpoint technical SEO issues on your website. This dynamic feature offers vital insights into page speed, broken links, and meta tags – all invaluable components of gaining a higher ranking in the search engine results pages.

By using this data to optimize your website for improved performance and better rankings, you're sure to see an increase in success!

In addition to these tools, Serpstat offers a competitor analysis tool you can use to identify your competitors' SEO strategies to inform your SEO efforts and outperform your competitors in search engine rankings.

Serpstat Pricing

Standard has 4 pricing plans, ranging from $55 to $399 per month:

  • Lite
  • Standard (most popular)
  • Advanced
  • Enterprise

10 – Advanced Web Ranking

Starting at $99/month, Advanced Web Ranking is a popular rank-tracking tool offering keyword research, website analysis, and backlink tracking. With Advanced Web Ranking, you can identify areas where you're ranking well and areas where you need to improve to climb up in the search engine results pages (SERPs).

11 – SiteChecker Pro

Starting at $41/month, SiteChecker Pro is a comprehensive website analysis tool that checks your site for technical SEO issues, broken links, and page speed problems.

This audit tool provides a detailed report of issues that need to be fixed and recommendations for improving your site's performance.

12 – WhatsMySerp

Starting from $4.99 per month, you can use WhatsMySerp to track your website's ranking in the SERPs for specific keywords.

This SERP analysis tool helps you identify where you're ranking well and where you need to improve your SEO efforts to gain more visibility and traffic.

13 – GTmetrix

GTmetrix is a website speed-testing tool that measures how quickly your site loads and provides detailed insights into areas where you can optimize your site for speed.

With GTmetrix, you can identify technical issues that are slowing your site down and take steps to improve your website's performance.

14 – Check My Links

Check My Links is a free Chrome extension that helps you find broken links on any web page. Broken links can negatively impact your site's SEO and user experience, so fixing them as soon as possible is essential.

With Check My Links, you can quickly identify any broken links on your site or your competitors' sites.

15 – XML Sitemap Generator

A sitemap is a file that lists all the pages on your site and helps search engines crawl and index your content. XML Sitemap Generator is a free tool that makes creating and submitting a sitemap to Google and other search engines easy.

16 – Ubersuggest

Ubersuggest is a cheap SEO tool from Neil Patel that is great for beginners. It offers keyword research, content ideas, and backlink analysis in a user-friendly interface.

With Ubersuggest, you can identify related keywords to target, analyze your competitors' SEO strategies, and find content ideas that will resonate with your audience.

17 – SimilarWeb

SimilarWeb is a web analytics tool that provides detailed insights into a website's traffic, user behavior, and audience demographics.

With SimilarWeb, you can analyze your competitors' websites to identify their strengths and weaknesses and gain insights into improving your website's performance.

Best Free SEO tools:

18 – Google Search Console

Google Search Console is a free SEO tool that provides valuable information on your website's performance in Google search results. It offers metrics such as impressions, clicks, and the average position of your website in search results.

All website owners use Google Search Console to track and optimize the performance of their websites.

19 – Google Analytics

Google Analytics is another free tool that provides detailed traffic analytics for your website. It offers a variety of metrics, including the number of pageviews, bounce rate, and traffic sources.

With Google Analytics, you can track your website's performance and identify opportunities for improvement.

You can also set up goals and track conversions to measure your campaigns' success. With this powerful tool, you'll see which keywords drive the most traffic and make changes to your website accordingly.

Additionally, you can use Google Analytics to identify any potential issues affecting your website's performance.

Its comprehensive data and analytics make it one of the best free SEO tools available, especially after you connect it to the Google Search Console.

20 – Google Keyword Planner

Google Keyword Planner is a free keyword research tool that provides keyword ideas, search volume data, and related keywords.

The tool is handy for finding high-value keywords that you can target to improve your organic search traffic.

21 – Google Trends

Google Trends is a convenient tool for finding trending topics in your niche. It allows you to see the relative popularity of specific search terms over time and in different locations.

It lets you identify opportunities for content creation, understand your audience's interest, and optimize your website for search engines.

Google Trends offers several helpful metrics, including the number of times a keyword has been searched, the trend over time, and the geographic distribution of searches.

With this information, you can determine which topics are most relevant to your target audience and adjust your content strategy accordingly.

FAQs on Cheap SEO Tools

What is an SEO checker?

An SEO checker is a tool that looks at web pages to see if there are any errors. These errors can make it harder for people to find the page when they use search engines like Google. To make it easier for people to find your page, you should fix any technical SEO issues the checker finds.

Why should I use cheap SEO tools?

Search engine optimization (SEO) is crucial for any website looking to attract organic traffic from search engines. However, SEO can be complex and time-consuming, especially for those on a limited budget.

Fortunately, many cheap SEO tools can help you optimize your website and improve your search engine rankings.

Which are the best SEO tools for a beginner?

Whether you are just starting out or want to take your SEO skills to the next level, Google Search Console and Keyword Planner can provide a great foundation.

Read this article listing cheap but effective SEO tools to advance further and leverage powerful tools on a budget!

Which tool is best for SEO?

SEMrush and Ahrefs are market leaders in the SEO tools industry. Yet, many inexpensive options like SEO PowerSuite, SE Ranking, and Sitechecker can help you launch an impactful search engine optimization campaign without breaking the bank.

What are the best free SEO tools?

Google Search Console, Google Analytics, Google Trends, Google Keyword Planner for Google Ads, and Yoast SEO (a WordPress SEO plugin) are some of the best free SEO tools available.

Are SEO tools worth it?

SEO tools can help you unlock keyword potential and monitor website performance. Optimize your site and watch your competitors to outcompete them!

How can I improve my SEO score?

Enhancing your SEO score is achievable when you fix the glitches and problems you identify with SEO software and website audit tools. A cost-effective subscription to a paid SEO tool or free online alternative works wonders for this purpose!

Conclusion – Best Cheap SEO Tools to Boost Your Website's Traffic

In this article, we have provided the best cheap SEO tools that can help you optimize your website for search engines and increase your website's traffic.

These online SEO tools have features like keyword suggestion and research, competitor analysis, and a backlink checker to outperform your competitors.

In addition, these SEO audits help you maintain a clean backlink profile, often act as a site analyzer, and help you identify technical SEO issues on your website. Once you fix the SEO issues, the probability of getting high Google rankings increases.

Best Affordable SEO Tools

If you are a digital marketer or SEO professional, do check out the SEO tools in this list and take advantage of them to improve your website's organic traffic.

Remember, it's not always about expensive SEO tools. Many free and cheap SEO tools can help you achieve your SEO tasks.

And, if you are on a tight budget, start with cheap SEO tools and gradually move to paid versions when your business grows.

Remember that SEO is a long-term strategy; you can build a strong foundation for success with the right tools!

About The Author

Leave a Reply

Your email address will not be published. Required fields are marked *